The External Channel Account Manager is responsible for driving revenue targets through assigned external channels and platforms (e.g. Tiktok ) and ensuring external channels’ commercial amp; marketing success, and operational efficiency. The External Channel role is also to build good relationships and trust with external channels, analyze, report, and optimize channel performance.
- Drive revenue targets through assigned online channels and platforms (i.e. Tiktok)
- Work closely with commercial team in managing product items (category management), price, promotions on external channels
- Work closely with marketing team in campaign, marketing features, ads planning of external channels
- Forecast sales figures and identify needed resources to further drive sales
- Provide data-driven analysis and reports on commercial and marketing performance on external channels to improve performance
- Work closely with operations team to optimize work process and operations efficiency
- Develop extensive knowledge of the E-commerce market and online platforms
Requirements
- Experience in Category Management, Key Account, and Business Development in businesses with digital solutions
- Proactive, logical thinking and strong problem solving skills
- Good communication and negotiation skills
- Strong interpersonal skills, enabling effective interaction with a diverse range of businesses and stakeholders
- Exceeding key performance indicators (KPIs) with a sales-oriented attitude.
- Has a willingness to explore and embrace new approaches and ideas.