Marketing Communication Executive
Data Wow Co., Ltd., Thailand

Content Creation

• Conduct in-depth research on industry-related topics to create original content
• Suggest content topics and blog ideas based on research, proven performance and trends
• Design engaging and insightful content to connect with the audience and to catch targets’ attention / conversion across multiple platforms (EDMs, website, social updates, sales copy, etc.).
• Apply SEO best practices and conduct basic keyword research to increase content visibility
• Work with multiple teams to support content execution for a variety of product lines and services
• Coordinate with freelancers to produce blog articles and creatives
• Assist in management of marketing activities and creative design requirements for industry trade shows and exhibitions
• Create marketing materials in line with the marketing plan for prints, such as flyers and brochures

Communication Strategy

• Manage Internal Communication and External Communication strategies
• Drive marketing communication campaigns for both employer/recruiter branding, and corporate branding to raise awareness on company profile and credentials
• Promote corporate events, such as industry trade shows, exhibitions and seminars
• Liaise with external media and partners to plan and execute communication campaigns and events
• Conduct competitor benchmarking on employer and corporate branding; and competitor analysis on marketing tactics used across different products - AI, PDPA
• Track, monitor, report monthly all social media platforms' followers and engagements to identify key insights and learnings
• Ensure ROI, cost, budget monitoring

Requirements

• Bachelor’s degree in Mass Communications, Public Relations, Advertising, Marketing, or related degree highly advantageous, but not required
• Strong understanding of Digital Marketing and respective tools (Facebook, LinkedIn), including content marketing metrics
• Excellent interpersonal and communication skills
• Proficient in both English and Thai, both written and verbal
• Passionate about innovation and the cutting-edge technology
• A passionate content writer/creator a big plus
• Experience in the tech industry is a plus

Benefits

• Competitive Salary
• Hybrid work
• Flexible working hours
• Group health insurance
• Mental wellness service
• Annual health check
• You pick your equipment (Mac/Windows)
• Free snacks amp; drinks (at office)
• Weekly massage (at office)
• Monthly GrabTransportation credit
• Education allowance
• Performance bonus
• 10+ Annual leaves

Job Rewards and Benefits